Mercedes-Benz Posts a Record January

by Nate Torvik on February 13, 2013

MB logo financialAfter ending 2012 with record sales in the U.S., where would Mercedes-Benz go from there? Well, up of course, and quickly. After having the biggest year in its long and storied history, Mercedes started 2013 off with a bang, increasing sales by 10.7% in January over the same period last year in the U.S. alone. With 24,059 sales of all vehicles, 22,501 of those sales from just the model line, the luxury automotive giant has come out swinging, taking and looking to keep the lead in the luxury vehicle industry early in 2013.

Mercedes fans everywhere are very excited for what 2013 may bring, especially those of us in the U.S. In what has grown to be the largest market for the brand in the world, the U.S. anxiously awaits the next generation of models from one of their favorite luxury automakers. With new entrants in the versatile E-Class, the brand leading S-Class, the incredibly soul-stirring SLS AMG® Black Series, and the newest class that will hit our shores in the fall, the CLA-Class, Mercedes is attacking the luxury market across all fronts.

Even Mercedes Certified Pre-Owned (CPO) program had a great increase from last year to this year, increasing CPO sales by 17.5% up to 8,159 vehicles. All lines are trending upward for the German auto giant, and the U.S. market may well lead the way.

Year after year new innovation, technology, performance, and design make Mercedes-Benz one of the most influential automakers in the world, and they have the rabid fan base to prove it. It seems as if the sky is the limit for the luxury market in 2013, and with Mercedes leading the way, the masses are ready and willing to jump behind the steering wheel of all of the latest and greatest models in the new year.


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